Tell stories! That’s it in a nutshell, stories sell facts tell. Telling stories is the fast way to capture the reader’s attention and for you to become relatable.
So why do we tell stories what is about doing that, that creates the best results? It is a natural way for us to communicate something we have done for generations.
From a very young age most of us became aware of stories. Do you remember hearing stories being read to you, maybe by your teacher or parents or Sunday school teachers? Do you remember how involved you got with those stories, the pictures they painted, the tales they told. The stories appealed to our imagination we connected with the details or the people in the stories and the situations became relatable.
Story telling is a natural way of communicating it brings life to the subject matter and people remember a lot more of what they hear through stories. You become a lot more relatable through stories it humanises you.
We learn and can teach so much more through stories. How many times have you sat around with a group of friends or family and within a short period of time people start telling stories, perhaps funny things that happened in the past or stories of how a particular person is living out their lives, or the stories of what happened to so and so.
A couple of days ago we got together with some friends we hadn’t seen for a while and as we sat around the table sharing a meal we exchanged all sorts of stories. There was, the updating stories of what’s been happening with each of us over the last couple of years, and there were plenty of those remember when type stories! And a good amount of those were shared bringing with them lots of laughter and memories of good times
Story telling is a very effective way of communicating so doesn’t it make sense to tells stories in your copy? There is a huge amount of material available on the net about effective copy writing that will help you expand your copy writing skills.
If you want to short circuit your learning curve and be writing Killer copy to grow your business in the shortest period of time I highly recommend you take a look at what I believe is the most comprehensive copy writing course for Network Marketers in the market place today. It‘s called the Copywriters Guild and it took almost 6 months for two of the industry masters to put together.
Effective copywriting is a critical component in marketing, so why not master these skills using proven knowledge from Industry leaders?
So my tip for the day, learn to write compelling copy using stories and watch your results grow leaps and bounds.
Yours in Success
Linda Cargill-Selfe
